Best Football Bookies Online

which is the best bookie for football betting?Football has become the most popular sport to bet on in the UK. But with so many online bookies and so much choice, how do you decide which one to join? WhichBookie is here to help, with our comprehensive guide to the best football bookies online.

We’ll look at a number of factors which are most important to people who enjoy betting on football.

In each case, we’ll reveal which bookie offers the highest quality service, and explain the reasons why. So you can easily decide which football betting site to join, based on the criteria that matter to you.

Best Football Betting Sites For In Play

bet365 logo in play

In play football betting is available with the majority of online bookmakers these days, and in truth there is not much to choose between them when it comes to the most popular matches from the Premier League or Champions League. Everyone covers those.

However, if you’re looking to get odds in play on a less well known team, then you may need to be more careful with your choice of bookmaker.

For the widest choice of in-play markets, we recommend bet365. This is because they have the biggest possible choice of in play markets. The live odds are updated regularly throughout the match, and it’s quick and easy to place your selections. As you’ll see from the user reviews, they’re a very popular bookie with most punters, and they do football betting better than most.

New Customer Offer
Up to £100 in Bet Credits
Bookmaker Rating
Bet365 https://www.whichbookie.co.uk/bookmakers/bet365-review/ ★★★★★ 4.5
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New Customers only. Up to £100* in Bet Credits. Sign up, deposit £5* or more to your account and bet365 will match your qualifying deposit in Bet Credits when you place qualifying bets to the same value and they are settled. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply.

New bet365 customers can also claim their superb welcome offer. Once you have opened your account you will also be able to download the mobile app for free. This gives you access to all of the in-play markets from your phone, wherever you are.


Who Has The Best Football Odds?

Betfair football logoWe’re often asked which bookie has the best odds on football. The answer may not be what you expect, particularly since one bookmaker (BetVictor) has an advert claiming that they have the highest odds. The truth is, the odds you get at that bookmaker are nowhere near what you get at Betfair.

When you take everything into account, Betfair stands out as the site that has the highest prices on the widest range of football betting markets. They absolutely destroy the competition. It’s not even close.

Their price rush feature means that you often get much bigger odds than you were expecting, automatically. This feature costs nothing to use and the result is that many times we have ended up with huge increases in our winnings thanks to price rush.

New Customer Offer
Up to £100 in free Bets
Bookmaker Rating
Betfair https://www.whichbookie.co.uk/bookmakers/betfair-review/ ★★★★★ 4.5
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New customer offer. Place 5 x €10 or more bets to receive €20 in free bets. Repeat up to 5 times to receive maximum €100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. T&Cs / wagering reqs apply.

If you don’t already have an account, you could get the Betfair welcome bonus. This can be very profitable when used in combination with Price Rush.

Football Bookies With The Best Offers

Paddy Power logo

Some online bookmakers have special offers and promotions, and often these can help you make extra profit. Different football bookmakers have different deals. Some are ongoing, and others are only for specific matches.

However, arguably the best football betting offers, and certainly amongst the most popular, are the money back specials from Paddy Power.

With Paddy’s specials, you get your money back on selected football matches every week. These are usually some of the most popular Premier League games, and they can save punters hundreds of pounds in refunded stakes. This offer is definitely one that we would recommend.

New Customer Offer
Up to £100 in free Bets
Bookmaker Rating
Betfair https://www.whichbookie.co.uk/bookmakers/betfair-review/ ★★★★★ 4.5
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New customer offer. Place 5 x €10 or more bets to receive €20 in free bets. Repeat up to 5 times to receive maximum €100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. T&Cs / wagering reqs apply.

Use the [paddyfreebet] welcome bonus when you join, then continue with their regular football offers for maximum effect! They also have other popular promotions such as Hotshot Jackpot which gives you a chance to win big money by simply making your predictions each week.

Best Bookies For Live Streaming

Some online bookmakers provide a live streaming service for their customers. This lets you watch live football matches online, as long as you have an account with the bookie providing the service. Using live streaming is a great way of watching live football without paying for a cable TV subscription. It also provides access to some matches which you can’t watch on TV, and it can create some very interesting in-play opportunities.

live football streaming logo

Live streaming of football is not available at every bookmaker. There is a limited service at William Hill, although they rarely show the top games. The best bookmakers for football live streaming are Betfair and bet365. They offer a comprehensive service with a wide choice of matches.

Both Betfair and bet365 offer an excellent live streaming service, and it’s difficult to pick between them. If you’re serious about watching football online, our advice would be to make sure you have an account with both of them. That way you get the best choice of matches.

Join bet365 to access Live Streaming or get more info here. A funded bet365 account is required to access live streaming services, so you simply need to sign up and make a deposit. Country restrictions apply.

Or alternatively Check Out The Live Streaming at Betfair

Get an account at both sites and you could get access to hundreds of live matches every week. You may never need to pay for a sports channel again…

Tips On Choosing A Good Football Betting Site

football bookies odds couponsPretty much every bookie will offer odds on football (or soccer), which is hardly surprising considering it’s the most popular sport in the world. But that doesn’t mean you can just pick anybody and expect to get the same service.

As with anything in life, some companies will offer a much better service than others. That’s why we’ve made recommendations above to help you pick the best ones.

Here are the criteria we use when deciding on the best bookmakers for football:

  • Competitive odds on all the major competitions. At the end of the day, we all want to make a profit. As any professional sports betting punter will tell you, the way to do that is to always make sure you get the highest odds. Ideally you should open a few accounts so you can always shop around for the best prices on every wager you place. But you need to make sure that the accounts you have are with the bookies that are known for offering consistently good odds. That’s why we made this a key criteria in our reviews.
  • Coverage of a wide range of matches, not just the top leagues. Anyone can offer markets on the Premier League, but football is a global game. Many great betting opportunities are found in other less high profile competitions. So you need a sports betting site that has worldwide coverage.
  • Dedicated football betting offers such as acca insurance to help you get the best value. Imagine if every time you’d ever missed an acca by one, you’d got your stake back. How much better off would you be right now? Or what if every time you’d won an acca, you got 20% extra profit? Over time, it makes a big difference if you can take advantage of deals like these every week. What if someone came along now and wrote you a cheque for all that extra money you’ve missed out on? This is why you need a bookie with good promotions, and you need to learn to use them.
  • Live streaming so you can watch the match while you bet on it. Not only can you save money on subscription sports channels, you can also get access to watch matches that would never be on TV anyway. And the more matches you can watch, the more opportunities you’ll have to profit. Because when you watch a match live, you can spot things you’d otherwise have missed. Sometimes you just know a team is about to score. So now you have the chance to use that to your advantage.
  • Cash out your winnings in play. This is a really important feature that goes hand in hand with live streaming. If you have a bet on, you can cash out and take your profit at any time.

If your bookmaker doesn’t offer all these features, then you probably aren’t getting as good a service as you could do. So it’s probably time to change to one of our recommended bookies listed above.

More Information

There are plenty of great resources that you can use to improve your football betting, not least our own guide on value betting which is the one and only strategy that will beat the bookmakers long term. Many successful strategies are based around calculating the true odds of various outcomes of a football match and comparing those against the bookie’s prices.

There are plenty of free stats websites available which you can use to get the data that you need to make your own strategy. So our advice is to spend some time coming up with your own system. That, and never gamble on your own team! If you combine a good system with a good bookie (such as those listed above) then chances are you’ll see a huge improvement in your results.

Bookmaker Reviews

Betfair
Betfair https://www.whichbookie.co.uk/bookmakers/betfair-review/ ★★★★★ 4.5
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Bet365
Bet365 https://www.whichbookie.co.uk/bookmakers/bet365-review/ ★★★★★ 4.5
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Karamba
Karamba https://www.whichbookie.co.uk/bookmakers/karamba-review/ ★★★★★ 5
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Paddy Power
Paddy Power https://www.whichbookie.co.uk/bookmakers/paddy-power-review/ ★★★★☆ 3.5
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William Hill
William Hill https://www.whichbookie.co.uk/bookmakers/william-hill-review/ ★★★★☆ 3.6
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888Sport
888Sport https://www.whichbookie.co.uk/bookmakers/888sport-review/ ★★★★★ 5
5 1
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Ladbrokes
Ladbrokes https://www.whichbookie.co.uk/bookmakers/ladbrokes-review/ ★★★☆☆ 3.1
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SportNation
SportNation https://www.whichbookie.co.uk/bookmakers/sportnation-review/ ☆☆☆☆☆ 0
5 1
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Betfred
Betfred https://www.whichbookie.co.uk/bookmakers/betfred-review/ ★★★☆☆ 3.2
5 1
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Betway
Betway https://www.whichbookie.co.uk/bookmakers/betway-review/ ★★★★☆ 4
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