Britain’s Got Talent will be returning to our screens this year for its 17th series and many of the UK public will be looking to have a bet on which act will win the show and collect the £250,000 prize money along with getting to perform at the Royal Variety Performance.
The show was launched back in 2007 and has graced our television screens every year with a new series other than in 2021 when it was cancelled. The show has become extremely popular with over 10 million people watching it each year.
Due to the popularity of BGT, many bookmakers now offer odds on who will win the contest with betting remaining open from the first show all the way through to the final.
This guide will show you where you can bet on Britain’s Got Talent, the best betting sites for placing your bets, what you can bet on and much more.
New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. #ad
Britain’s Got Talent is one of the most popular shows on television and also one of the most popular to bet on. Thankfully, many UK bookmakers take bets on BGT so you won’t be short of choices if you do want to place a bet.
The bookies we’ve listed below all allow customers to bet on Britain’s Got Talent and are all recommended by WhichBookie. Many of the sites listed below have been around for several decades and have a great reputation so that you can be sure that you’re betting with a reputable brand. You’ll find Britain’s Got Talent, Love Island, Dancing on Ice and Eurovision 2024 odds on the Bet365 website in the TV/Special category.
If you don’t currently have accounts with the betting sites below, click through to create one and you’ll be able to claim their welcome offers to receive free bets upon placement of your first bet.
| Britain's Got Talent Betting Sites | ||
|---|---|---|
| Bet365 | Visit |
 | Coral | Visit |
 | Betfred | Visit |
 | Ladbrokes | Visit |
 | William Hill | Visit |
The new series of Britain’s Got Talent 2024 starts at 7:30pm on Saturday, 20th April. The show is televised on ITV every Saturday along with extra episodes during the week leading up to the BGT final. It is also available to stream via the ITV Hub.
Geordie duo Ant and Dec are once again hosting the show and familiar judges Alesha Dixon, Amanda Holden and Simon Cowell are the panellists along with Strictly Come Dancing judge, Bruno Tonioli, who replaced David Walliams for series 16.
The 2024 series of Britain’s Got Talent will begin with the audition stages which will be shown over the first two episodes of the series. As the show progresses, we’ll find out which acts make it through to the next round and we’ll hopefully see the Golden Buzzer activated to give the lucky recipients a green light straight to the final.
BGT odds can be found below. As more contestants are showcased throughout the audition stages of Britain’s Got Talent, more betting options and odds will become available.
To view the latest odds and contestants for BGT 2024, please visit the Bet365 website by clicking below.
| BGT ODDS | ||
|---|---|---|
| TBC |
There have been sixteen winners of Britain’s Got Talent since the show first aired in 2007.
The winner of BGT 2023 was comedian Viggo Venn who was priced at a huge 200/1 in the early stages of the show!
| Series | Year | Winner | Prize |
|---|---|---|---|
| 1 | 2007 | Paul Potts | £100,000 |
| 2 | 2008 | George Sampson | £100,000 |
| 3 | 2009 | Diversity | £100,000 |
| 4 | 2010 | Spelbound | £100,000 |
| 5 | 2011 | Jai McDowall | £100,000 |
| 6 | 2012 | Ashleigh and Pudsey | £500,000 |
| 7 | 2013 | Attraction | £250,000 |
| 8 | 2014 | Collabro | £250,000 |
| 9 | 2015 | Jules O'Dwyer & Matisse | £250,000 |
| 10 | 2016 | Richard Jones | £250,000 |
| 11 | 2017 | Tokio Myers | £250,000 |
| 12 | 2018 | Lost Voice Guy | £250,000 |
| 13 | 2019 | Colin Thackery | £250,000 |
| 14 | 2020 | Jon Courtenay | £250,000 |
| NA | 2021 | N/A | N/A |
| 15 | 2022 | Axel Blake | £250,000 |
| 16 | 2023 | Viggo Venn | £250,000 |
New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. #ad
If you’d like to have a bet on Britain’s Got Talent, there are several BGT betting options to choose from. Along with being able to bet on BGT winner, you may wish to have a flutter on a contestant receiving the Golden Buzzer or even to be eliminated next.
Not all bookmakers will offer the same BGT betting markets but from our experience bet365 offer the most. Not only do they offer customers a range of betting options, they also offer very good BGT betting odds and have a sign up offer from which you can receive £30 in free bets as a new customer!
Here are some further details on the most popular BGT betting markets…
The majority of people who bet on Britain’s Got Talent bet on who they think will win. However, there are a few additional betting options available.
If you think you have a good idea of the act that will win this year’s Britain’s Got Talent, then you’ll be able to place a bet on them with any of the betting sites listed in the table above.
Judges can press the Golden Buzzer after viewing any act. You’ll see the odds of contestants who receive a Golden Buzzer from the judges shorten as they gain a route straight to the final rather than having to participate in the semi-finals.
Contestants are eliminated from the show every week throughout the show and when the public voting begins, you can often get a good idea of which acts are likely to get the boot.
If you think that a certain contestant is likely to be eliminated, it may be a good idea to take a look at the odds on them to do so and have a small wager if you’re confident.
Sometimes it’s hard to pick a winner when there is more than one good act. In these circumstances, you may wish to bet on a contestant to make it to the final two rather than to win the show. You’ll be offered slightly lower odds than if you were to bet on them to win but you’ll stand a much greater chance of seeing a return from your bet.
Hopefully, this guide will have helped you understand how to bet on Britain’s Got Talent and which betting sites take bets on the show.
All of the bookies listed on this page are recommended by the team here at WhichBookie but if we had to pick one, it would be Bet365.
Bet365 cover a wide selection of television shows that they provide betting odds for including, The Voice, Love Island and I’m a Celebrity…Get Me Out Of Here.
They also have a very generous welcome offer available to new customers which you can claim by clicking below.
New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. #ad
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