Bet365 Review | Sports | Markets | Odds

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Sports & Betting Markets

You’ll find pretty much every sporting event taking place on Bet365. From Premier League football matches in England all the way to Mexican U20 leagues, Bet365 cover it. You’ll also be able to bet on Esports, which is becoming increasingly popular, along with some less popular sports such as Volleyball, Ski Jumping and Kabaddi.

The range of markets for each sporting event is also impressive. You’ll find the most markets available for high-profile football matches and events in major tournaments and competitions but there are also a good number of markets for less popular events.

Bet365 also regularly offer some of the best odds available across all their sports markets and you’ll often find them at the top of the list on odds comparison sites.

Horse Racing

Bet365 are one of the most popular bookies for betting on horse racing due to their competitive odds and the horse racing betting offers which they run.

There are a number of long-standing horse racing offers which are popular with many customers and which have made Bet365 one of the go-to bookies for horse racing bets. As well as Bet365 Best Odds Guaranteed, they also have early prices on every race, payout on disqualifications, extra places and many other horse racing offers.

Are Lucky 15 Bets Accepted?
Do They Pay First Past The Post?
Do They Offer Scoop6?
Is Best Odds Guaranteed Available?

Specials

On the Bet365 website, you’ll notice a ‘Specials’ category in the list of sports. Here you’ll find betting options on things such as politics and television shows. For example, you can bet on the next Prime Minister or the next party leader. For television shows, you can bet on the outright winner of Britain’s Got Talent, I’m A Celebrity, Strictly Come Dancing and more.

Many consider special bets as a bit of fun, but they can have value. Especially if you know politics well or are a big fan of a TV show.

Current Bet365 Welcome Offer

Anyone who signs up for a new Bet365 account in 2026 can get £30 in free bets. You just need to bet £10. Here are some of the main terms relevant to the welcome offer:

• Deposit at least £5 and claim the offer within 30 days of registering
• You don’t need a Bet365 promo code
• PayPal and Paysafecard are excluded from making the qualifying deposit
• Place online bets equal to the value of your deposit, up to £10
• The qualifying wager needs odds of at least 1/5
• Free bet credits expire 7 days after they’re added to your balance
• You can keep any winnings, minus the free bet stake

Bet365 Bet Builder

Bet365 is one of several online bookmakers that allow customers to ‘build a bet’ using their Bet Builder feature. This tool lets customers create their own personalised bets using various betting markets and combine them into one bet with combined odds.

Bet365 Bet Builders are a kind of multiple bet. However, they differ from standard ACCAs as they can feature selections from markets that may not necessarily be able to be combined. For example, you could place a bet on:

• Erling Haaland to have 2 or more shots on target
• Over 3.5 cards in the match
• Over 7.5 corners
• Phil Foden to complete 20 or more passes

Of course, standard betting markets such as the Match Result, Correct Score and Goalscorers can also be included. Bet Builder bets at Bet365 have become increasingly popular as many punters wish to customise their betting selections. It’s also possible to be offered very high odds, which can result in big returns from relatively small stakes, which is another appeal to this bet type.

Bet365 often boost the odds of selected Bet Builder bets on certain sporting events. You’ll find boosted Bet Builders available on a daily basis and for several different sports and events.

Bet365 Results

Not many users know that Bet365 provide results for various sporting events, including Football, horse racing, greyhounds, and Tennis. They’re not easy to find on the website and this is how you navigate to them:

• Visit Bet365.com and login to your account
• Click on the ‘Extras’ link in the top left corner of the website
• Click on the ‘Results’ link at the top of the page
• Select the sport and then the individual event

You’ll then not only be able to see the result of the event but also the details of which betting markets came in.

Bet365 In-Play

Bet365 has one of the widest ranges of in-play events available. Almost all pre-match events are available to bet on in-play and you’ll find a list of them by clicking on the ‘In-Play’ tab on the Bet365 website. You’ll be able to bet on sports such as:

• Football
• Tennis
• Basketball
• Cricket
• Golf
• Greyhounds
• Horse racing

One feature which we are particularly fond of on Bet365, which is available on in-play events, is the ability to mark specific markets as ‘favourites’. By doing so, this moves the market up to the top of the page so that all of the markets you are most interested in are in one place.

Given that Bet365 offers so many in-play markets, this is an extremely useful feature and one which we’d like other bookmakers to implement. To mark a market as a favourite, simply click on the star icon and it will be automatically moved to the top of the list of markets.

Bet365 also provide a graphical representation of in-play events, which is extremely useful when live streams aren’t available. This feature displays what is happening currently in the event. For football matches, you’ll be able to see where the ball is on the pitch, if a team is attacking along with other events such as throw-ins, goal kicks, corners, cards and injuries.

There is also a range of stats available for each in-play event, which can give you an idea of how the game is going. Stats such as the number of dangerous attacks, shots on target and corners can help you make more informed decisions on your in-play bets.

Live Streaming

Bet365 provide streaming for 6,000+ events taking place around the world every year. Customers can view streams of football, horse racing, snooker, basketball, greyhounds, tennis, golf, table tennis, ice hockey, and more on their PC, tablet, or mobile phone.

Streaming sports does not cost anything but you must either have a funded account or have placed a bet within the last 24 hours. One of the new live streaming features is in-stream betting, which adds a betslip directly into the stream. Video Wall allows you to watch multiple live sporting events at once on multiple screens.

Available streams are based on your location and Bet365 use your IP address to determine this. This means that some streams may not be available to you due to broadcasting rights in your country. However, for UK customers, a large number of European and worldwide football matches are available as well as dozens of other sporting events each day. You can find a full schedule of streamed events on the Bet365 streaming page.

Customer Service

Bet365 have over 35 million customers worldwide and so it’s no surprise that they offer customer support in several languages. Support is available via email and live chat 24/7 and we’ve found their team to be extremely knowledgeable and helpful when contacting them. Their live chat service is quick, with an average wait time of less than a minute to connect.

Bet365 also provide a help section which contains a large number of frequently asked questions. If you have a question about your account, betting offers or promotions, then it’s likely that you’ll find the answer here. You can access the help section by clicking on your account icon.

Bet365 Email: [email protected]

Bet365 App

The Bet365 App allows quick access to your account, where you can bet on all of the same sports and markets that you would on the desktop or mobile site. The Bet365 Sports app is available to download for Android and iOS devices and works and looks just like the mobile version of the site. The app layout is now adaptive, so what you see becomes personalised to you over time.

Bet365 Android App

The Google Play Store version has a 4.6/5 rating from 248,000+ reviews. People often remark about how user-friendly it is to use, with the menu system working well on smaller screens.  The speeds have improved in recent years, making it ideal for live bettors, especially.

Bet365 iOS App

The Bet365 iPhone and iPad app has a highly impressive 4.8/5 rating on the App Store from 14,000+ reviews. If you have an account and use it regularly, then downloading the Bet365 app is recommended.

Not only will you be able to access your account with the touch of a button and log in by using just your fingerprint, but you will also be able to opt in to receive push notifications, which will alert you when there are special offers available.

Overall, the Bet365 app is fast and extremely user-friendly and is worth downloading whether you are betting 365 days a year or only on the major sporting events. If you’ve used the mobile web version of Bet365 before, then you’ll have no problems navigating around the app.

The Website

The Bet365 website is one of our favourites. There is a lot of information on each page but it never seems cluttered or confusing. Promotional ads are kept to a minimum with the main focus being on sports markets and odds, although you will be able to find the current promotions on the homepage carousel.

A long list of sports is always visible in the sticky sidebar, which remains on every page for quick navigation. Some bookmakers don’t make it very easy to navigate to specific events once a sport has been selected but that isn’t the case on Bet365. Once a sport has been chosen, clear categories are presented where users can filter the results by country, league, competition and more. 

Bet365 provide an online casino, games, poker and bingo sections along with their sportsbook, but players do have to transfer their balances between these sections in order to wager on them. However, this is done easily via the banking section.

Customers at Bet365 have the option to use the Bet365 Cash Out feature. This allows customers to settle their bet early for an agreed return. Unfortunately, bet365 stopped offering Partial & Auto Cash Out in May 2025.

Bet365 Casino Review

The Bet365 casino hosts thousands of games from a variety of providers, including NetEnt, Microgaming, Genesis Gaming, Playtech, Ash Gaming, WMS, Play’n’Go, Quickspin, and Blueprint Gaming. Slots make up the bulk of the games, but there are also a large number of other games, such as video poker and a range of table games, including roulette, blackjack, 3-card brag, heads-up hold ’em, and live casino games.

Bet365 Live Casino

In the Bet365 live casino, you’ll be able to play games with live dealers and croupiers. There is a large number of live games available, such as blackjack, roulette, baccarat, poker, spin & win hi-low, dragon tiger and sic bo.

Evolution and Pragmatic Play are the main suppliers. There are also some Bet365-branded tables, which give a nice level of exclusivity. The live casino games at Bet365 load very fast and the streams are of excellent quality with minimal lag time.

Bet365 Poker

Take a seat at a Bet365 Poker table and play online with other Bet365 customers. There are multiple cash game tables as well as several tournaments which run around the clock. Cash Games, Sit & Gos, Tournaments & Twister Sit & Gos are all available and there are special offers available regularly which can be found on the Bet365 Poker homepage.

You can join a table directly through your browser with no download required. There is also a Bet365 Poker app available which is available for iOS and Android devices for free. The app works seamlessly, as does the browser version, with excellent graphics and fast gameplay.

Bet365 Bingo

At Bet365 Bingo, you can buy bingo cards for 10+ games taking place around the clock. Popular options include Big Bass Bingo, The Race Track, and Drop Pots. Tickets go as low as £0.05.

Huge prizes are up for grabs for lucky winners who can interact with each other via the in-game chat screen. If you’re taking a break or waiting for a bingo game to start, there is a selection of side games available to play with your bingo balance such as instant wins, blackjack, roulette and a range of slots.

Bet365 bingo is also available through the dedicated Bet365 Bingo app, which can be downloaded for free from the app stores, allowing you to join in the fun wherever you are. The current bingo sign-up offer gives you 365 free tickets when you bet £10 on games.

Bet365 Lotto

Bet365 allows customers to bet on a number of worldwide lotteries at fixed odds. Lotteries which are available on Bet365 include:

• Irish Lottery
• Irish Daily Million
• Spanish Lottery
• New York Lottery
• German Lottery
• French Lottery
• Canadian Lottery

There are also a number of different betting options, other than betting on which numbers will be drawn. Some options include:

• Straight bets
• Combination bets
• Bonus Ball Number
• 1st Number Drawn
• Total Value of the Balls
• First Ball
• Odd/Even
• Hi/Lo
• Odd/Even

Banking

Customers at Bet365 have a range of options to fund and withdraw from their accounts. There may be more methods available at some other bookmakers, but all of the major ones, such as debit cards, PayPal and even Apple & Google Pay, are accepted.

Available Bet365 Deposit Methods

Below is a list of available withdrawal methods along with min/max deposits and estimated withdrawal times.

Available Bet365 Withdrawal Methods

Account Settings

There are a number of settings in your Bet365 account which you can use to personalise your account to best suit your needs. We’ve listed some of these below.

• Languages: Bet365 is one of the biggest betting companies and attracts customers from all over the world, which is why they provide their website in 19+ languages. These include English, Spanish, German, Italian, Danish, Swedish, Norwegian, Portuguese, Polish, Romanian, Estonian, Dutch, Slovakian, Czech, Hungarian, Chinese, Japanese, Bulgarian and Greek.
• Odds Formats: There are 4 different odds formats to choose from at Bet365; Fractional, Decimal, American and American Fractional. To change the format of the odds across the entire Bet365 website, simply select the format of your choice in the ‘Odds’ drop-down list at the top of the page.

Responsible Gambling

Bet365 wants to ensure that everyone gambles responsibly and provides a section dedicated to responsible gambling. Here you can find out more about responsible gambling and have access to tools which can help you keep your gambling on track.

• Budget Calculator: Using the Bet365 Budget Calculator, you’re able to enter your income, any outgoings and how much you spend on gambling each month and the calculator will determine how much money you have left.
• Track Your Spending: Customers have access to their online account history which allows you to keep a record of your transactions, deposits and withdrawals. You can also view your win/loss history and your net deposits to give you a better understanding of your overall level of gambling.
• Account Limits: As a Bet365 customer, you’re able to set deposit limits over 24 hour, 7 day or 30 day periods. You can also set reality checks, which will display a pop-up reminder when you have been playing for a set amount of time.
• Time Out/Self-Exclusion: If you feel you need a break from gambling, you can take a time-out for a period of 24 hours, 48 hours, 7 days or 30 days. You can also self-exclude yourself from Bet365 for a period of 6 months, 1 year, 2 years or 5 years. During this time, you will not be able to use your Bet365 account and you will be removed from any marketing lists.

Expert Verdict

Bet365 are one of the biggest and in our opinion, the best bookmakers online. They provide an outstanding website offering betting across a huge range of sports and markets at extremely competitive odds. They run some very popular promotions such as Best Odds Guaranteed, daily boosted odds, position payout and many others.

On top of their excellent service to existing customers, they also offer one of the biggest welcome offers available, where customers can claim £30 in free bets when depositing and placing a bet. You can read more about the welcome offer on our Bet365 free bet page. On the negative side, some users report delays in verifying their accounts or slow replies from the customer service team.

We fully recommend Bet365 to anyone currently looking for a top bookmaker. Click the button below to register and claim their welcome offer for new customers.

bet365

New Customer Offer

Bet £10 Get £30 in Free Bets

bet365 Sign Up Offer

Claim Offer

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Registration required. Time limits and T&Cs apply. GambleAware.org #ad

FAQs

Is bet365 legit?

Yes bet365 is one of the most trustworthy betting brands in the UK. It’s licensed by the UK Gambling Commission through Hillside (UK Sports). It’s owned by the Coates family, who controls Stoke FC. Bet365 is currently an official betting partner of the UEFA Champions League.

Is bet365 better than Paddy Power?

There’s no definitive answer. Bet365 stands out compared to Paddy Power for its odds and in-play betting product. Paddy Power tends to do better on promotions.

Does bet365 have best odds guaranteed?

Yes, bet365 will pay the starting price if it’s bigger than the odds on your betslip for horse races in the UK and Ireland.

Does bet365 require ID?

Yes, like all bookies with a UK Gambling Commission license, bet365 needs to verify your age and ID. This means supplying a copy of your driving license or passport. Withdrawals aren’t possible until you complete this step.

Bet365 User Reviews